Frankie Goes to Hollywood - Welcome to the Pleasuredome
Release: October 29, 1984 (Original release)
Unknown date 2010 (25th Anniversary special edition)
Genre: New Wave
Label: ZTT Records
Length: 64:04
Nick's Rating: 3.5/5
I started writing this review in a philosophy class. Anyone who's taken a philosophy class knows that, after a point, brain-aches are a common occurrence. However, compared to trying to figure out where I stand on this album, philosophy class is downright therapeutic. This album is incredibly weird, formed of hundreds of heavy layers of a mix of new wave and sonic garbage... slathered precariously over simple backbeats by producer Trevor Horn. This probably looks like an unerringly simple conclusion, but let's be honest here. Welcome to the Pleasuredome is arguably more of a testament to Trevor Horn's skill as a producer than the musicality of Frankie's membership. Its fame is arguably because of its over-the-top nature and its excessive ad campaigns. It's kind of cute and kitschy -- I even wanted to try and find one of those old "FRANKIE SAY RELAX" T-shirts out of nostalgia for this, and I wasn't even alive when the record came out. "Relax" continues to get a lot of airplay and has been heard (in various forms) in many films and commercials for them (e.g. it was in Zoolander, a film I primarily remember because of the presence of a remix of this song in it.).
This album is a lot of fun to listen to, but there are no great revelations, musically or otherwise, contained within, especially if viewed with a modern lens. Arguably, the album has been completely outdated and outshined as an album of dance songs. This is possibly true, on some level. After all, this is a far cry from Daft Punk or whatever else is popular in dance music. Most of the music is, at least, still natural. Don't think of it as you would a dance album, think of it as you would INXS, for example, because that's actually a lot closer to what this album is than what one usually thinks of when thinking of dance music. Somehow, this is a hell of a lot more fun to listen to.
Example: "Welcome to the Pleasuredome," a towering thirteen minutes long, is a dense jungle of only partially-related sounds which basically adds up to a long song with a dance beat and prominent rhythm section throughout. Folded, spindled, and mutilated in places by producer Trevor Horn, I... guess you could dance to it, but more importantly, the song is basically an energetic, complex rock song that shows a lot of skill in hook artifice. Even across that length, the band doesn't permit you to consider that you would want to stop listening. No surprise there, and it's a worthy cause indeed if you're predisposed to INXS. Sadly, the band really can't rock like INXS, nor like Pink Floyd. Why Pink Floyd? That's just the impression I got of some of it; it reminded me of "Echoes," just with more new-wave to it.
The fact remains that, while this album is basically all dance music, there's still a lot of rocking to it. The trouble with it is that most of the songs are not particularly interesting listens (e.g. "The Power of Love"), or are too short to be substantial (Closing "bang..."). A lot of it couldn't exist as it does without the help of producer Trevor Horn who, despite not being officially such, was very much a part of the band. Fortunately, this was in a different capacity to his role during his stint in Yes. Not that Horn has a bad voice or anything, but Holly Johnson's is much better for this music. "Relax (Come Fighting)" is a good place to observe this; Horn makes that one-note bass line huge, turning it into the backbone for a patchwork, albeit still danceable number that has a surprising amount of might. I think a lot of people don't even realize that this is a good song and think only of the controversy the song generated.
To be fair, though, "Relax" is not really the same kind of song that I usually call a good one. All of the complexity of this song, of which there isn't much, is because it seems like Horn was hunced over the tape with a razor and paste. The arrangement is very confusing as a rock song goes, and it would probably be nothing without its hook. It's weird, though... I think it's just the general fun factor that permeates the record, making it an eerily pleasant listen even if you're not big on dance music. It even makes songs that are supposed to not be fun, like the cover of Edwin starr's "War" (ere subtitled "...and Hide") and "Two Tribes (For the Victims of Ravishment)" pleasant listens. In fact, I think the only thing irredeemable about this record is the cover of "Born to Run." However, being as much of a Springsteen fan as I am, this is inevitable, isn't it?
So, as I decide to wrap this up, I came to the conclusion that I've come to basically the same conclusion as the All Music Guide reviewer Ned Raggett did when he reviewed this album. I also was informed again of the presence of some of Ian Dury's backing band and Steve Howe (Yes's on-again-off-again guitar wizard). I didn't think about it as I reviewed the record, but maybe it did have an effect. Hey, anything is possible. I wouldn't recommend this over most INXS records, though. At least, not Listen Like Thieves or Kick. Devo is even better if you want new wave.
Oh, whatever. Just don't get too hung-up on this one. I think it's already too late for me. I reviewed this at all.
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